Once you have your ideas on paper it is time to apply critical analysis.
While buying prime time TV ads may seem like a great idea, chances are good that you won't have the budget for this option.
Here is an excerpt from a sample marketing spreadsheet for a new business-to-business service company.
(Please note that the numbers are not meant to accurately reflect costing.) Note: Realistic goals are a critical element of a successful plan.
Your business plan, which is rooted in strategy, should describe how you will grow your business.
An action plan will help you put your theories into practice. Here is how you can create an action plan in just four steps.
Since your business plan will cover four main areas - market research, marketing and sales, operations, and administration - you will want to develop four action lists.
This can be done informally - brainstorming sessions often work best when you feel relaxed and open to unusual solutions.
For example, you may decide that you can afford to spend 00 a month on operational expenses and 00 a month on marketing and sales.
You are now ready to create a simple spreadsheet that includes time and cost estimates for each item on your list.