Role Of Media In Australia Essay

Role Of Media In Australia Essay-88
Considering for one to participate in sports, they have to dress down to the sport-accepted standard, it results to hindering female participation in games, especially in the Islamic community.The male gender has been active in sports since the introduction of sports.

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The female gender on the other hand is viewed as a fairer weaker sex therefore, sports are deemed too dangerous for them (Cashmore, 2005).

During the 1928 Olympics, several women running the 800 meter race collapsed during the rate casting major doubt if the female gender was up to the race.

As witnessed in sports and according to Nylund (2007), gender and media have significant influence in the choice and participation of sport.

Participation in sports can be either as a participant or as a fan, this essay considers participant approach.

Based on the fact that sports have been branded with a masculine image, women who dare to participate in these events are ignored as attention seeker, deviants of the female place in the society, and can be easily branded as being transgender.

The issue of Caster Semenya in 2009 is a proper evidence of the stereotype that exists.Since the 1980, sports in general have been viewed as a masculine event hence closely attached with the male gender (Bernstein, 2002).Based on the cultures of most societies, the female gender is viewed as a soft and beauty-portraying hence should not be involved with the masculinity that sports require. Google(); req('single_work'); $('.js-splash-single-step-signup-download-button').one('click', function(e){ req_and_ready('single_work', function() ); new c. Introduction Over time, gender and the media have been identified to be factors influencing the entry and participation into a sport.In 1914, the first women sport was incorporated in the Olympics, archery (Duncan et al, 2007).In the 1996 Atlanta Olympic Games, there were 97 female games compared to the 163 male games.Even though up to date the change has been remarkable, still female participation in sports have remained dismal compared to the male gender.Gender affects participation in games through; Sports have continued to be viewed as masculine.In addition, media has also managed in a way to create niche biasness where the majority of sports news anchors are men, the commentators are men, and the sports analysts are men.It is also worth noting that, the televised sports are watched in men-favoring environment of bear, cigarettes, and “babes” (Nylund, 2007).


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